156,000 Snapchat swipe-ups at 0.38 SAR each

We run Snapchat for two Saudi brands. From June 2025 to September 2026, 59,579 SAR of spend delivered 7.5 million paid impressions and 156,434 swipe-ups at 0.38 SAR each, a 2.08% swipe-up rate.

For a lifestyle brand, an always-on engagement campaign has run for 16 months: 155,394 swipe-ups at 0.36 SAR each and 2,902 profile visits. August 2026 was its strongest month, with 853,000 impressions and 18,320 swipe-ups at 0.29 SAR each.

For an e-commerce brand, a conversions campaign from May to July 2026 brought 152 purchases at 25 SAR each from 3,800 SAR of spend. 14.6% of swipe-ups ended in a purchase, rising to 22.5% in May.

Figures are exported from Snapchat Ads Manager. Client names are withheld.